Market Intelligence, Retail Sales Forecasting & G.I.S Services

Market Intelligence refers to the data collected and assessed about a specific market where a company wishes to make an investment. The data often includes population, ages gender, trade area boundaries, available and planned infrastructure, spending habits, government regulations, growth areas, etc. Market intelligence is all about gathering and assessing data to increase market knowledge to assist decision-making for matters such as opening a new store, acquiring a development site, or determining the size and start date for a residential development. We compile and package this type of information to maximize the knowledge of a particular market before significant investments are made.

Sales forecasting is an essential task for the establishment and management of a retail outlet. Sales forecasting, often combined GIS, allows you to determine optimal store size, banner and competition impacts.

A GIS (Geographic Information System) is computerized cartography, which is used to create, edit, store and retrieve, update, manipulate and display geographically referenced digital data. Through the use of a GIS, common mapping features such as roadways and water mains can be linked or associated with tabular data and viewed graphically on the map. GIS allows people to understand complex data, visualize in map form and then apply that knowledge to overcome challenges.